Can Puma and JAY-Z Change the Way We Look at NBA Sneaker Deals? | Complex
Style Notes: Selena Gomez's Puma Sneaker Benefits Lupus Research; Trump's Comments Cause Amazon Shares to Drop – The Hollywood Reporter
From 'kiss of death' to competitive edge: Out athletes finally score big endorsements
Selena Gomez Is the New Face of PUMA | SELF
Jay-Z, Known Basketball Fan, to Help Puma Sell Sneakers - The New York Times
Puma's minor celebrity endorsements score big - Bloomberg
Normani on Twitter: "Excited to announce my 2018 campaign with @puma & the launch of the new RS-0 🌊 🌊🌊 @FootLockerEU https://t.co/fUMJPQXOnZ" / Twitter
Kareena Kapoor Khan makes Instagram debut as Puma brand ambassador | Social Samosa
Puma signs endorsement deal with Mikey Williams | Ad Age
The Power behind the Non-athlete celebrity endorsement deal | by Lesetja Thema | Medium
The Best Celebrity Shoe Partnerships in 2018 – Footwear News
Puma Signs Deal With Mikey Williams 17-Year-Old High School Basketball Phenom - Bloomberg
Kering Is Officially Selling PUMA | Hypebeast
seraph on Twitter: "look at these Office Puma ads https://t.co/R1nMMtWB6b" / Twitter
Rihanna or Serena? The Endorsement Puzzle for Women's Sportswear - WSJ
Style Notes: Cara Delevingne Interviewed Kendall Jenner for Harper's Bazaar; Kering to Spin Off Puma – The Hollywood Reporter
Do celebrity endorsements and moral messaging matter when engaging consumers in Singapore?
Evolution of Celebrity Endorsements in India | Duff & Phelps
Puma Seeing Success With Celebrity Endorsers Compared To Big-Name Athletes
Rihanna Announced As New Creative Director For Puma | Fashion News - Conversations About HER
Selena Gomez Is the New Face of PUMA | SELF
Puma quarterly sales pushed on by women's sneakers, APAC up 10% - Retail in Asia
Puma wins over sneakerheads by partnering with Rihanna, Big Sean and other celebs
NCT 127 Appointed PUMA's New Brand Ambassadors - EnVi Media
Global Protein Supplements Market 2018-2022| Celebrity Endorsements to Boost Growth| Technavio | Business Wire
Year In Review: The Power of Celebrity Endorsement in 2016 – Sourcing Journal
Puma Signs Teen Basketball Star Mikey Williams to an Endorsement Deal – Footwear News
